Inbound Marketing for HR
An effective process that is aligned with today’s business environment. Main strengths and benefits:
get extra support on
your content creation efforts
Content creation takes time and focus. Our team supports you in creating great content that will attract and convert website visitors into potential leads. We manage most inbound content types from blogging and website copy to white papers, case studies, email campaigns or social media management.
our team manages your
email and social media activities
Creating content is step one. Next, you’ll want to reach your prospects online, by being present where they are, and engaging in industry conversations. We’ll help you drive traffic to your website, and manage social media and email marketing campaigns for you. We can also run paid advertising campaigns for search and social.
optimize your content and presence
for an HR audience
We help you optimize your website and content for search engines. Finding the best HR keywords and monitoring search trends will enable us to optimize and improve your on-page SEO. Our team will also review and optimize your website for usability and user experience.
ensure your website
can convert interest into leads
We’ll help you create content for every step of the lead generation process. That means designing and managing landing pages and calls-to-action aimed at conversion, monitoring your web analytics, and optimizing your digital strategy based on data.
jumpstart your marketing
with our existing library
Access our existing library of HR content resources, from presentations, to white papers , eBooks and checklists. Working with us, you can co-brand these content assets and add them to your own lead generation process. You can also become a contributor to our blog, work with our editorial and content design team, and get your thoughts in front of an existing HR audience.